Single Customer View - the ultimate customer management goal
Creating a Single Customer View (SCV),
across all business channels and brands has always been complex and
challenging, but in the recession it has never been more important.
Now major UK lenders have to create a Single Customer View to work
within the requirements of the Financial Services Compensation
Scheme.
Callcredit can provide a comprehensive database of group
relationships, enabling you to make better cross sell and up sell
decisions, spot early signs of debt stress and improve your
management across the customer lifecycle.
The SCV has always been the ultimate customer management
goal for complex, multi-channel lenders.
The structure of Callcredit's data bureau uniquely allows us to
link all financial records with the correct individual upon
receipt. Therefore we can generate a single customer
view of your customers that encompasses all their financial
relationships both quickly and accurately. We can also
process your customers' 'unconsented' accounts and can return them
to you, as part of your Single Customer View solution.
We can provide the SCV data in a number of flexible
ways to suit you.
Callcredit has invested in both real time web service delivery and
in database hosting and maintenance, both of which minimise IT
integration costs and enables you to leverage the benefits of
the data without having to rely heavily on scarce internal
resources.



